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Meet The Catalyst Team

Lisa Davis Mays


Lisa Davis Mays, JD, CFRE, was named Chief Executive Officer (CEO) of The Catalyst in Spring 2020. Lisa brings a unique combination of experience in the areas of fund development, grant writing, capital campaigns, law, public speaking, strategic planning, marketing, public relations, business transactions, and relationship building. After practicing law for several years, she transitioned into the nonprofit sector to fulfill her passion for helping others. In years prior to coming to The Catalyst, Lisa impacted numerous lives,  and successfully led a $7.1 million capital campaign to build a 30,000 sq. ft. facility for homeless women and children. She was selected as “Fundraising Professional of the Year” in 2017 by the North Alabama Association of Nonprofits and has previously been listed among 256 Magazine’s “40 Under 40.” Lisa received her Bachelor’s Degree from Samford University and her Juris Doctor from The University of Alabama School of Law.

Sandy Edwards

Operations Manager

Sandy Edwards serves as the Operations Manager of the Catalyst. She is a CPA and has served many years as a Catalyst Business coach prior to joining the Catalyst Team. She is also the Owner of SDE Accounting Solutions, providing accounting solutions to small businesses and non-profits. She is a Quickbooks ProAdvisor and has a B.S. degree in Accounting from the University of Alabama. She spent 27 years in the financial industry, 20 years as the CFO and Senior Vice President of First Commercial Bank (now Synovus Bank) in Huntsville, Alabama. Sandy has a strong commitment to the community and has served on several local civic and non-profit Boards and is a graduate of Class 13 of Leadership Huntsville/Madison County.

Mona Miller

Women’s Business Center Program Manager

Mona Miller is an experienced program manager and business development professional with a 20-plus-year career at NASA, DoD and academia. She is also a community and social impact leader having served on several non-profit boards and committees. A passionate advocate for girls in STEM, supporter of women entrepreneurs and small business owners, she is a proponent of partnerships building to connect people, community, and resources. Mona has also traveled the entrepreneurship journey herself, and her “why” is to make a difference and to support  the community and what better way to do that than to support small business owners and partnering with then along their journey.

Melissa de la Cerda

Women’s Business Center Project Coordinator

Melissa de la Cerdais the Project Coordinator for The Women’s Business center in Huntsville. She earned her bachelor’s degree in Social work from HBCU Elizabeth City State University and her Master’s in Social Work from Alabama A&M. Melissa comes to the Catalyst after many years in the Veteran’s Administration. She has a passion for veteran’s and is focused on delivering high-quality outcomes for all small businesses.

Austin Bullock

REACH WBC Project Manager

Austin is our  REACH Women’s Business Center Project Manager. He comes to us from Central Six Development Council where he served as the Industry Partnership Manager accessing workforce development needs and building economic development. Austin holds a degree from The University of North Alabama and has a Master’s in Public Administration from Valdosta State University. Throughout his career, there has been one constant, his big heart for small business. 

Patricia Jordan

REACH WBC Coordinator

Patricia Jordan serves as the Project Coordinator for the REACH Women’s Business Center in Clanton, Al. Patricia holds a Bachelor’s degree in Social Science with a minor in Psychology from Troy University. Patricia also was a salon owner for over 15 years and is known for holding food drives in her community.

Sonja Greene

Project Manager Government Contracting Center/Empower to Grow

Sonja Greene, MBA is the Project Manager for our Government Contracting Center and the SBA Empower to Grow Project.  Sonja’s passion for supporting Entrepreneurs and Small Business at The Catalyst Center for small business owners and aspiring entrepreneurs is undeniable. Her goal is not just training but small business success. She is indeed a Southern Girl and proud of it. She has made it her duty to inspire, encourage, and empower women.

Her passion is leadership. She is currently the President for the Huntsville Madison County Auburn Board. and served as a Professional Panelist for Auburn University, Spokesperson in Press Conferences for Small Businesses, Instructor for the School of Business. She is a Focus ‘27 graduate of Leadership Huntsville Madison County. She served on the Women’s Economic Development Council Board of Directors, WEDC Foundation Board and an Emissary for the Huntsville Madison County Chamber of Commerce. Sonja was the 2019 Innovate Huntsville Entrepreneur of the Year Finalist.